Growth Hacker

What is a Growth Hacker?

A growth hacker is a marketer who focuses on rapidly growing a business by using creative, low-cost strategies and data-driven approaches. Growth hackers often prioritize metrics like user acquisition, retention, and revenue growth, experimenting with unconventional tactics to achieve significant results. This role is popular among startups aiming for quick market entry and expansion.

Key Skills of a Growth Hacker

• Data Analysis: Using data to optimize growth strategies and measure success.
• Creative Marketing: Implementing unconventional tactics to attract and retain customers.
• Technical Skills: Basic coding and understanding of digital tools to implement growth tactics.

Related Terms and Concepts

Growth hacking, digital marketing, user acquisition, conversion rate optimization